3-29-2026 MY INSPO: zen to the max and maxing out the card
zen-x vibes a switch up from last few entries, where i was inspired by the sleaziness of the 2000s. this week i got inspired by the total opposite: zen-x . think gen-x soft club in a yoga studio. what would a 90s yoga studio and juice bar look like and sound? as trend forecasters predicted the rise of vintage athleisure, fitness girlies passed on coordinated lululemon sets and hunted fila, kappa, and puma reminiscent of the 90s. frequently my tiktok feed provides me aesthetic moodboards with a moby song in the background - 90s minimalism, sheer and flowy layers, usually in pastel tones, and 90s decor. according to the consumer aesthetics research institute (cari) zen-x is defined as the following: popular with gen-x and some baby boomers; this aesthetic emerged in the early 1990s, part of the 'natural-organic' shift away from 1980s excess and a resurgent wave of environmentalism (eg. sting in the rainforest, the corporate eco-responsibility trend made famous by compa...